What is different is that Tony is now desperately trying to rebrand the war in the same way that he and his chums renamed Labour to New Labour. Tony's comments on Sunday are probably the prelude to an extensive rebranding exercise. Didn't like 'Old Iraq Conflict'? Try 'New Iraq Conflict' instead. You might like the difference. For God's sake this isn't a tin of beans we're talking about here.
This isn’t the first time a national leader has attempted to popularise an unpopular war by rebranding it. Lincoln did the same with his Emancipation Proclamation and Gettysburg Address during the American Civil War, when that started to go badly. If anyone believes that the American Civil War was about Black Rights just consider how Blacks were treated for the 100 years after it was won. Come to think of it, it wasn't even a Civil War. Civil Wars involve 'brother fighting brother'. In contrast, the American Civil War involved one country 'The North' invading, occupying and destroying the infrastructure of another country 'The South' which is why many Southerners still prefer the term 'War of Northern Aggression'. Maybe Tony thinks he's in good company with Lincoln. Careful there Tony, Lincoln got shot.
Personally I think TB's a liar and fantasist with bloodstained hands. Would someone please, please overthrow or incapacitate him in some way before he does any more harm.